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Hilton Hotels Corporation (NYSE:HLT) has announced that bookings on its proprietary brand websites during October 2004 exceeded call center bookings from 800 numbers for that month, representing a company first since the advent of website reservations. During October, brand.com sites overall reported more than 972,000 room nights, whereas approximately 863,000 room nights were booked from 800 numbers through the 16 Hilton Family call centers worldwide. The company also has experienced record-breaking revenues month after month through its brand sites.
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Hilton Hotels