Futuríveis
quinta-feira, dezembro 02, 2004
Is that a game in your pocket?
Trip Hawkins has a big idea for online games: think small and cheap.
...
Now, says Mr Hawkins, the rules of the game are changing. The internet - particularly on mobile phones - is opening up a big new market for entertainment. But it is very different from the one that gave rise to the current $17bn (£9bn) games industry. According to this view, technology should no longer be directed towards producing ever-higher fidelity, delivering visual effects that come closer and closer to life. Other considerations have become more important.
"What people want is interactivity and control," says Mr Hawkins. "They're totally willing to give up fidelity to get it."
They also want to socialise. With an estimated 30m participants around the world, he says, fantasy sports leagues are proof that playing online is often more about hooking into a bigger community than finding an immersive experience.
The arrival in the mass market of "feature phones" - handsets with colour screens and a modicum of computing power - has produced a platform that can meet these needs in new ways.
...
FT.com (requires subscription)
...
Now, says Mr Hawkins, the rules of the game are changing. The internet - particularly on mobile phones - is opening up a big new market for entertainment. But it is very different from the one that gave rise to the current $17bn (£9bn) games industry. According to this view, technology should no longer be directed towards producing ever-higher fidelity, delivering visual effects that come closer and closer to life. Other considerations have become more important.
"What people want is interactivity and control," says Mr Hawkins. "They're totally willing to give up fidelity to get it."
They also want to socialise. With an estimated 30m participants around the world, he says, fantasy sports leagues are proof that playing online is often more about hooking into a bigger community than finding an immersive experience.
The arrival in the mass market of "feature phones" - handsets with colour screens and a modicum of computing power - has produced a platform that can meet these needs in new ways.
...
FT.com (requires subscription)
posted by CMT, 1:50 da manhã
