Tendências emergentes, factos e dados reveladores da evolução dos media, cultura, economia e sociedade. Impacto social, económico e cultural da tecnologia.

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segunda-feira, janeiro 03, 2005

Bloggers - os últimos dados vindos dos EUA

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Twenty-seven percent of online adults in the United States said in November they read blogs, compared with 17 percent in a February survey by the Pew Internet and American Life Project.
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Though blog readership jumped, the percentage of online Americans who write blogs grew only slightly - to 7 percent in November, up from 5 percent early in the year. Blog creators tend to be male, affluent, well-educated and young; 70 percent of them have high-speed connections at home, and 82 percent have been online at least six years.

Despite the attention to blogging, a large number of Americans remain clueless - only 38 percent of Internet users know what a blog is: online agglomerations of ideas, information and links, usually presented with the most recent postings on top, and often offering a mechanism for visitors to post comments
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Blogging Catches On in 2004

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