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terça-feira, junho 14, 2005

Terabyte Lifestyle

As hunger for storage grows unabated, hard drive makers are continuing to push storage capacity up, while keeping physical size down.

This week Seagate announced a slew of hard drives which it says are for people who want a "terabyte lifestyle".

Among them is the first 2.5-inch 160GB hard drive which uses what is called perpendicular recording to fit much more data for every square inch.

It also said it was producing a specially "ruggedised" drive for cars.

Its 20GB and 40GB hard drives for cars have been designed to withstand temperatures from minus 30 to plus 80 degrees centigrade, as well as vibrations.

"Right now in the consumer electronics industry people can't get enough storage," Rob Pait, Seagate's director of consumer electronics marketing, told the BBC News website.

Bigger and bigger

Cars, digital video recorders, notebook computers, portable media players, mobile telephony, and gaming are all pushing at the storage capacity door.

People also want to have storage when and where they want it as devices increasingly let them take their digital media, like video and music, out and about with them.

"The geek in us says it is all about storage, but in the marketplace it is messier than that," said Mr Pait.

"People are looking for storage to enable them to be able to record video, to store photos, to play games. We are talking about applications here."

The rapid demand for the tiny one-inch drives which fit into portable devices has surprised Seagate; the demand has been four times that which they anticipated.

But the storage industry is still at a very early stage.

Analysts predict that the number of hard drives in consumer electronics gadgets could grow from 17 million in 2003 to 55 million in 2006.

The ability for people to create their own digital entertainment, movies, pictures, and music and even podcasts, has people wanting more space to store it all too



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