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terça-feira, outubro 04, 2005

If IPTV turns out to be only network TV with IP distribution, the game is already over

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If IPTV turns out to be only network TV with IP distribution, the game is already over. It will belong to the traditional content providers, cable and telecom companies, and Microsoft. But many Internet companies and Internet users have their own ideas about IPTV.

The Internet is a participatory culture and users are not just viewers, but content producers. Blogs, photo sharing services, and podcasts have demonstrated that proclivity with regard to text, still images, and audio files. The same thing is happening with videos, despite the fact that producing polished video is significantly harder than penning a pithy blog posting.

The increasing popularity of video blogs, or "vlogs," such as RocketBoom.com, online video-aggregation sites like the Open Media Network (http://www.omn.org/), personal-content server software like Broadcast Machine (http://participatoryculture.org/broadcast/), and—if the rumors prove true—the eventual delivery of a video-capable iPod, together foretell a future full of video content.

To some extent it's already happening. Alta Vista, blinkx, Google, MSN, and Yahoo all offer video search because there's enough content to require a search engine. And some search engines are aiming to keep tabs on new video as it gets created.
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InformationWeek > IPTV > Blinkx TV Gets Personal > October 3, 2005

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