Futuríveis
domingo, janeiro 08, 2006
Coming Soon to TV Land: The Internet, Actually - New York Times
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The rapid emergence of the consumer electronics and computer companies as Internet video providers is certain to challenge the control of the cable, telephone and satellite companies, which seek to dominate the distribution of digital content to the home. Competition has intensified as more consumers have upgraded to digital televisions.
Indeed, the easy availability of on-demand content over the Internet is certain to accelerate consumer expectations that they will have more control over digital video content, both to watch programs when they want as well as to move video programs to different types of displays in different rooms of the home.
"Appointment-based television is dead," said William Randolph Hearst III, a partner at Kleiner Perkins Caufield & Byers, the Silicon Valley venture capital firm. "The cable industry is really in danger of becoming commoditized."
...
In the battle for the living room, cable, satellite, and increasingly, phone companies are trying to defend their turf by offering more choice through an array of content in video-on-demand programs.
But fending off the Internet's openness will be a struggle, one that the online companies themselves lost years ago.
At the onset of the dot-com era, large online service companies like AOL, Compuserve and MSN tried to lock customers into electronic walled gardens of digital information.
But it quickly became apparent that no single company could compete with the vast variety of information and entertainment sources provided on the Web.
The same phenomenon may well overtake traditional TV providers. Potentially, IPTV could replace the 100- or 500-channel world of the cable and satellite companies with millions of hybrid combinations that increasingly blend video, text from the Web, and even video-game-style interactivity.
...
Coming Soon to TV Land: The Internet, Actually - New York Times
The rapid emergence of the consumer electronics and computer companies as Internet video providers is certain to challenge the control of the cable, telephone and satellite companies, which seek to dominate the distribution of digital content to the home. Competition has intensified as more consumers have upgraded to digital televisions.
Indeed, the easy availability of on-demand content over the Internet is certain to accelerate consumer expectations that they will have more control over digital video content, both to watch programs when they want as well as to move video programs to different types of displays in different rooms of the home.
"Appointment-based television is dead," said William Randolph Hearst III, a partner at Kleiner Perkins Caufield & Byers, the Silicon Valley venture capital firm. "The cable industry is really in danger of becoming commoditized."
...
In the battle for the living room, cable, satellite, and increasingly, phone companies are trying to defend their turf by offering more choice through an array of content in video-on-demand programs.
But fending off the Internet's openness will be a struggle, one that the online companies themselves lost years ago.
At the onset of the dot-com era, large online service companies like AOL, Compuserve and MSN tried to lock customers into electronic walled gardens of digital information.
But it quickly became apparent that no single company could compete with the vast variety of information and entertainment sources provided on the Web.
The same phenomenon may well overtake traditional TV providers. Potentially, IPTV could replace the 100- or 500-channel world of the cable and satellite companies with millions of hybrid combinations that increasingly blend video, text from the Web, and even video-game-style interactivity.
...
Coming Soon to TV Land: The Internet, Actually - New York Times
posted by CMT, 7:22 da tarde
